SEO · AEO · GEO
Building pages that search engines and AI answers both cite
SEO, AEO, and GEO are not three separate jobs — they are how the same page is read by search engines, answer engines, and generative AI. SMK Labs builds and uses its own tools to measure and fix this on its own site.
Direct answer
In one paragraph
SMK Labs is not an SEO/AEO/GEO agency. It is an AI development studio that builds its own tools to measure search and AI-answer visibility, applies them to its own site, fixes the structural defects it finds, and preserves the raw data publicly. When building web and AI services we can implement crawler-readable rendering, structured data, llms.txt, and direct-answer paragraphs alongside the product. We do not guarantee rankings or AI citations.
The figures below are measurements of SMK Labs' own site (smk-labs.com), not client results.
Definitions
What the three terms mean
01
SEO — search engine optimization
Making pages crawlable, indexable, and rankable by engines like Google and Naver: canonical, hreflang, sitemaps, robots, titles and descriptions, internal links, and consistent page intent.
02
AEO — answer engine optimization
Making question-style search, AI overviews, and voice assistants use one paragraph of your page as the answer: a short, complete answer right under the question, FAQ structured data, and a single source of truth for facts.
03
GEO — generative engine optimization
Making generative AI such as ChatGPT, Gemini, Claude, and Perplexity cite your page as evidence: AI crawler access, llms.txt, entity consistency, and third-party mentions.
What we actually did
Measured and fixed on our own site
We answer with records, not claims. Everything below is preserved in the repository with dates, raw data, and analysis files.
01
Crawler head-metadata defect found and fixed (2026-09-11/12)
Per-user-agent measurement showed Googlebot and seven AI crawlers receiving canonical, title, and hreflang outside <head> site-wide. After deployment, all 132 observations (12 crawlers × 11 URLs) were inside head, up from 0/66, and the deploy check now verifies this every time.
02
An evidence-preserving measurement policy
Search, AI-answer, and owned-page observations count as complete only when the query, conditions, timestamp, returned order, and URLs are preserved as raw data and linked to the analysis by SHA-256. Unknown conditions stay unknown.
03
Weekly rankings under fixed conditions (from 2026-09-15)
A fixed query set is measured weekly via API on Google (Busan, desktop, non-personalized) and Daum and compared with the previous run. Logged-in eyeballing is never recorded — personalized results are not evidence.
04
AI crawler access and llms.txt
GPTBot, ClaudeBot, PerplexityBot, and others are explicitly allowed in robots.txt, and llms.txt states brand, services, and pages as they are. We do not advertise links that 404.
05
Direct-answer paragraphs and FAQ structured data
Every key page has a one-paragraph answer under the H1 and answers the same questions again as FAQPage JSON-LD. This page uses that structure too.
06
What we do not change
We do not rewrite titles, H1s, or core facts to chase competitors. Keeping a URL's intent and facts stable matters more than the number of deployments.
In projects
What we build into development projects
Server rendering crawlers can read, canonical/hreflang/sitemaps, Organization/Service/FAQ structured data, llms.txt, an AI-crawler policy, and a check that re-verifies all of it on every deploy. When measurement is needed, we build a baseline the same evidence-preserving way.
Common questions about SEO, AEO, and GEO
Q01Is SMK Labs an SEO, AEO, and GEO specialist agency?
No. It is an AI development studio that builds its own visibility-measurement tools, applies them to its own site, and fixes and documents what it finds. In web and AI development projects we can implement crawler readability, structured data, llms.txt, and direct-answer structure, and we do not guarantee rankings or AI citations.
Q02How do SEO, AEO, and GEO differ?
SEO gets pages crawled, indexed, and ranked by search engines; AEO gets question-style search and AI overviews to use a paragraph of your page as the answer; GEO gets generative AI to cite your page as evidence. All three start from the same page structure, facts, and accessibility.
Q03Can you make AI answers mention our company?
It cannot be guaranteed. What can be done: make pages readable to AI crawlers, state facts consistently in one place, put a direct answer under each question, and build third-party evidence worth mentioning — then keep measuring citations under the same conditions. That is our scope.
Q04Are the figures above client results?
No. They are measurements of SMK Labs' own site (smk-labs.com), preserved with raw data and analysis files in the repository. We do not publish client results or names.
Want a service that search engines and AI both read?
Share the address of your current site or the service you plan to build, and which questions it should answer, and we will guide you from the next items to confirm.